MEET ANGELA

I've spent 16+ years inside the beauty industry, working across product development, compliance, manufacturing and commercial strategy for global brands, retailers and first time founders.

Successful products are never just about formulation. A product that is beautifully made but commercially unviable never reaches the shelf. One that is compliant but poorly positioned rarely gains traction.

Getting it right means understanding the entire journey, from concept to consumer.

Over the years, I've worked with founders at every stage of that journey. Some started with just an idea, limited funding and no clear roadmap - yet today, are stocked in globally recognised retailers and continue to grow both on and offline.

Who We Work With

FIRST-TIME

FOUNDERS


Starting from scratch and need a clear path from idea to shelf

INDEPENDENT

BRANDS


Established but ready to grow, scale or enter new markets

GLOBAL

BUSINESSES


Bringing new products to market and need expert local knowledge

Portfolio

+16

Years Experience

DEVELOPING & LAUNCHING PRODUCTS ACROSS UK, EU, US AND GLOBAL MARKETS

Skincare · Cosmetics · Haircare · Fragrance · Supplements · SPF · Bath & Body · Wellness & Spa · Beauty Accessories · Gifting · Hard Goods

"The difference isn't luck. It's having the right strategy, support and understanding of what it really takes to bring a product to market.

That's exactly what nearly 2 decades have taught taught me and it's what Auxin is built on."

ANGELA | AUXIN CONSULTANCY​

Not sure

where to start?

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